what is wordpress?

What Is WordPress And Why Would You Want To Create The Best WordPress Site Ever?

Have you ever heard of WordPress? Have you ever thought about using it to create the BEST WordPress site EVER? No? Me neither, but that’s not because I wouldn’t want to; it’s more because there’s really no need.

Let me explain….

What Is WordPress?

WordPress is probably the single MOST POPULAR CMS (content management system) there is, and is used by MILLIONS of people to create blogs of all shapes, sizes and flavors.

But, WHY is it so popular? Well, there are several reasons, so let’s look at the most important ones.

1. It’s FREE!

Actually, there are many platforms out there that allow you to create a blog or web site for free, but none match the power, sophistication and flexibility of WordPress.

2. Ease Of Use

One of the GREAT features of WordPress is that it’s easy to use to create a blog. If you have a web hosting account, it probably already has a tool like Fantastico, which creates the blog for you; if not, you can download and install WordPress on your hosting account. All you have to do is select one of the thousands of themes available (a theme is the template used to build a site on), set a few parameters and you’ll be ready to WRITE YOUR FIRST BLOG POST! Now, how cool is that!

3. The Power Of The Plugin!

Here comes the REAL POWER of WordPress, and that is the number and variety of so-called “plugins” (software that literally plugs into your WordPress blog) available that provide all the power and flexibility you need on your blog. There are THOUSANDS, no, MILLIONS of plugins out there that do things from optimizing your site for SEO, create sitemaps, etc.

Do You REALLY Need To Create The Best WordPress Site?

And the answer is NO! Alright, maybe that’s not the full answer – I mean, if there are no other web sites in your market, then it shouldn’t be too hard to build the BEST WordPress site. Otherwise, just do your best to build the best WordPress site you can.

Follow these tips, and you’ll be well on your way to building the BEST WordPress Site you can.

Creating The Best WordPress Site – Provide Valuable Content

Nothing will please both your HUMAN and SEARCH ENGINE visitors than well-written, original, informative CONTENT that provides the answer or solution to what your human visitors are searching for.

If the content on your site isn’t original, your site may well be penalized by Google and may end up not being found in search results for a long time, so it behooves you to create original content.

Creating The Best WordPress Site – Navigation Should Be Easy

If a visitor arrives at your site and can’t find the information they need quickly and easily, they’ll be gone to the next site before you can shout “WAIT!”! To avoid this, make sure it’s obvious where a visitor needs to go to find your privacy policy or your shipping information, etc.

Links should be OBVIOUS and SELF-EXPLANATORY – DON’T MAKE YOUR VISITOR FIRST HAVE TO TRANSLATE WHAT YOUR LINKS MEAN!

Creating The Best WordPress Site – Provide Links To Quality Authority Sites

While you want to avoid having your visitor leave your site, at the same time you need to show them that your site is there to serve THEIR needs. And if that means allowing them to click on a link that takes them to a different site that is an authority site in that field and can give them what they need, that’s what you should do.

This will build trust and loyalty, since your visitors will realize that your site is there to serve their needs, even if the ultimate answer they need is to be found elsewhere. They’ll remember your site and probably bookmark it as a site to return to.

This way, you’ll create the BEST WordPress site you can that will give your visitors EXACTLY what they need and cause them to want to come back for MORE.